PropStream Pros: Why Nathan Payne Believes Data Is the Key to Virtual Wholesaling Success

Disclaimer: This article is for informational and entertainment purposes only. PropStream does not provide legal, financial, or investment advice, nor does it guarantee profits. Wholesaling and other real estate activities are regulated at the state and local levels. Some areas may require a real estate license or specific disclosures. Always research local regulations and consult qualified professionals before proceeding.

What if you could live in one country while wholesaling real estate in another?

For Nathan Payne, that's exactly what virtual wholesaling has made possible.

Since getting started in real estate in 2018, Nathan has built a business that eventually expanded across multiple U.S. markets. Today, while living in Canada, he continues to wholesale properties virtually, developing unique acquisition strategies and systems that help him identify opportunities far beyond his own backyard.

In the latest episode of PropStream Pros, Nathan joins host Burton for a conversation about virtual wholesaling, multi-market investing, and the mindset shifts that helped him build a successful wholesaling business and pursue financial freedom on his own terms.

Watch the full episode below.

From Door-to-Door Sales to Virtual Wholesaling

Before real estate, Nathan spent years working in door-to-door sales.

Selling satellite television services taught him skills that would later become invaluable in wholesaling: handling rejection, staying disciplined, and continuing forward even when results weren't immediate.

"Eventually, a no didn't really affect me. It wasn't a big deal." — Nathan Payne

In 2018, Nathan and his friend Corey Royce decided to take a leap into wholesaling full-time. Like many investors, the early years were filled with trial and error, learning experiences, and a fair share of mistakes.

But those experiences ultimately helped shape the business he runs today.

Building a Multi-Market Wholesaling Business

One of the most interesting aspects of Nathan's business is that he doesn't limit himself to a single market.

As Nathan puts it, "I do all my deals without having to ever go see a house."

For many investors, that idea sounds impossible. But for Nathan, it's simply a matter of having the right property information and strategy.

Rather than focusing exclusively on local opportunities, he uses market data to identify active investor markets, evaluate demand, and determine where opportunities exist before investing time or marketing dollars.

His approach demonstrates that successful wholesaling isn't necessarily about where you live—it's about understanding where the opportunities are.

Pro Tip: If you're new to wholesaling, signing up for PropStream Academy's free Introduction to Wholesaling course is a great way to build confidence, learn the fundamentals, and better understand the process before tackling your first deal.

Why Buyer Activity Matters More Than Property Prices

One of the biggest lessons Nathan shared during the episode is that not every market is worth pursuing.

Before entering a new area, he looks for one thing above all else: Buyer activity.

While many investors focus on finding motivated sellers first, Nathan believes understanding investor demand is equally important. By focusing on who is actively buying properties, Nathan can quickly determine whether a market has enough activity to support consistent wholesale opportunities.

As he explains, "We use the data to find buyers. We use the data to know if the market yields buyers and if it's worth even investing in."

Leveraging PropStream for Virtual Wholesaling

For Nathan, data isn't simply a helpful tool—it's what makes virtual wholesaling possible.

Throughout the conversation, he repeatedly emphasized the role that property information plays in helping him evaluate markets, identify cash buyers, and analyze deals from hundreds or even thousands of miles away.

"Thank goodness for data. I mean, PropStream. You guys know all about the data. With the data, you can really invest or do a deal anywhere," says Nathan.

For investors looking to expand beyond their local market, Nathan's approach demonstrates how access to nationwide property information can help remove much of the uncertainty from market selection and deal analysis.

Psst! Nathan shares one of his most unique wholesaling strategies during the episode: what he calls the "pre-flip" method. By involving buyers earlier in the process, he's able to make stronger offers and compete more effectively in crowded markets.

Want to hear how this strategy helped him beat out multiple competing wholesalers on a foreclosure deal? Check out the full podcast episode.

The Mindset Shift That Changed Everything

While the conversation covered virtual wholesaling and market selection, some of Nathan's most impactful insights had nothing to do with real estate.

Early in his career, he admits he struggled with a scarcity mindset. He worried about competition, guarded information, and focused heavily on protecting opportunities. That changed when mentor Brandon Simmons introduced him to The Go-Giver philosophy and an abundance mindset.

"There are so many deals. There are so many opportunities." — Nathan Payne

Today, real estate serves as a vehicle for creating flexibility, spending more time with family, and living intentionally—all while helping others succeed, building community, and creating opportunities through collaboration rather than competition

It's a powerful reminder that while strategies, markets, and tools may evolve, having a clear purpose is often what keeps investors moving forward for the long haul.

Use Aggregated Data to Create Your Own Virtual Wholesaling Strategy

From door-to-door sales to building a multi-market wholesaling business across the United States, Nathan's journey highlights what can happen when persistence meets the right tools and information.

If you're interested in real estate investing, analyzing opportunities, and identifying active buyers nationwide, PropStream can help you access the property information you need to make more informed investment decisions.

Start your 7-day free trial of PropStream today and discover opportunities beyond your local market.

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